The Dealer with a Heart Celebrates 20 years Serving Gresham

May 21, 2023

Serving the Gresham Area Community

In 2003, Bess, Bob, and Preston made the long trek from Southern California to the beautiful Pacific Northwest. Not really knowing what they were getting into but willing to take a chance on a failing Ford Dealership. It was pretty rough and tumble for the first few years. Bess rallied the team and tool a once failing catastrophic to a Ford President’s Award winning dealership.

Leading with a servants heart

Gresham Ford has continued to do the right thing while maintaining faith that the best is yet to come.

For two decades, Gresham Ford has been a shining example of how a local dealership can make a lasting impact on its community. Located in Gresham, Oregon, just east of Portland proper, this family-owned and operated business recently celebrated its 20th anniversary, marking a milestone of dedication and service to the community it calls home.

At the heart of Gresham Ford’s success is its commitment to a service-oriented approach, led by General Manager and co-owner Bess Wills. Under her leadership, the dealership has become synonymous with outstanding customer service, employee development, and community engagement.

Fostering Professional Growth and Skill Development

Gresham Ford takes pride in nurturing its employees’ professional growth and skill development. By providing ongoing training and fostering a supportive work environment, the dealership ensures that its team members are equipped with the knowledge and expertise they need to excel in their roles. This investment in employee development ultimately translates into an exceptional experience for Gresham Ford’s customers.

Giving Back Through the “Contribute to the Community” Program

The dealership’s unwavering commitment to the community is evident in its innovative “Contribute to the Community” program. This initiative allows customers to direct 10% of their parts or service invoice towards a local non-profit organization of their choice, up to $100. By supporting non-profits in the East Portland and Columbia Gorge area, Gresham Ford helps strengthen the fabric of the community and fosters a spirit of goodwill among its customers and neighbors.

Bess Wills’ Love Project: A Beacon of Hope During Challenging Times

In response to the challenges brought on by the COVID-19 pandemic, Bess Wills launched the Love Project to uplift and support local residents and businesses alike. This inspiring initiative encourages community members to spread kindness and positivity through acts of love, ranging from supporting local businesses to reaching out to neighbors in need. The Love Project serves as a testament to Bess’s unwavering commitment to her community and her belief in the power of human connection.

A Dealership with a Heart for Its Community

As Gresham Ford celebrates its 20th anniversary, it’s clear that this dealership is more than just a place to buy or service a car – it’s an integral part of the East Portland and Gresham area community. Through its dedication to customer service, employee development, and community engagement, Gresham Ford exemplifies what it means to be a business with a heart. As they look forward to the next 20 years, there’s no doubt that this dealership will continue to make a positive impact on the lives of those it serves.

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